Programme Description:
Planned Progress in a New Business (PPNB) is designed to enable individuals contemplating starting their own businesses to identify their own motivations and goals, and to prepare for the changes required to be made in lifestyle and work activity Topics:
Evaluation
Motivations and Desires
Selecting a Business
Why set up on your own?
What could go wrong?
Setting Goals
Research
Skills and Qualities
Measuring success
Career Review, Successes and Personal Profile
Getting Started in Business
Legal and Other Practical Issues
Is there a business?
How to Set Up
Marketing
Finding Customers
Delivery and Customer Care
Developing your Marketing Strategy
What Marketing Affects
Marketing Tools and Choices
Marketing Planning
SWOT Analysis
Selling
Planning
Canvassing, Sales Calls
Objections, Closing
Service, Maintenance, Follow up
The One Minute Sales Call
How people communicate
Financial Aspects
Business Finance
Sources
Budgets
Business Plan

Who is PPNB designed for?
Individuals contemplating starting their own businesses
Normal duration: 12-15 hours